Jo Malone London Wild Bluebell 100ml cologne, launched in 2011, is a Floral Green fragrance that captures the essence of a dew-kissed, wild forest. Created by renowned perfumer Christine Nagel, this women's cologne is a part of Jo Malone's initiative to renovate the house's fragrance range.
Fragrance Notes:
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Top Notes: Bluebell, Cloves - A fresh and spicy introduction that captures the wild essence of the forest.
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Middle Notes: Lily of the Valley, Jasmine, Rose Hip - A heart composed of delicate florals, offering a gentle and ethereal quality.
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Base Notes: White Amber, Musk - A base that provides a soft, powdery finish, grounding the fragrance.
Wild Bluebell is a tribute to the eponymous wild forest flower. Its scent provides a moist echo of summer forests, bringing to life the freshness and serenity of nature. Although the endangered English bluebell does not feature in the composition, its essence is artfully recreated with a blend of green notes, floral tones, and a spicy hint of cloves.
In a departure from Jo Malone's traditional media campaigns, the fragrance was introduced with a focus on imagery over flacons, underscoring the enchanting and mystical qualities of the scent.
Usage Recommendations:
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Ideal for the Nature-Inspired Woman: Perfect for those who are drawn to fresh, floral fragrances.
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Versatile for Everyday Elegance: Suitable for daily wear, adding a touch of whimsy to any occasion.
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Application Tips: Apply to pulse points to enjoy a long-lasting, delicate fragrance.
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